Tuesday, July 22, 2014

Netflix Tests Privacy Mode

Netflix is testing a new privacy mode to help save you from your embarrassing viewing habits, and keep your guilty viewing pleasures a secret.


Netflix Tests out Privacy Mode Netflix Tests out Privacy Mode


The streaming television giant Netflix knows that sometimes you cave and make some horrible late night movie watching decisions… and they’re trying to save you from living with your bad choices for weeks on end.


Netflix is finally testing a privacy mode that will let you keep your guilty viewing pleasures forever a secret. The feature allows you to hide your viewing history from whomever you share your account with and saving you from those embarrassing “suggested titles” that constantly remind you of your horrible viewing habits.


The privacy feature allows users to hide a movie or TV show from their viewing history, recommendations, and social media.


A Netflix spokesperson confirmed the news in a statement, saying, “At Netfilx we continuously test new things. In this case, we are testing a new feature in which a user watching a TV show can choose to view in ‘Privacy Mode’. Choosing that option means the [programme] will not appear in your viewing activity log, nor will it be used to determine recommendations about what you should watch in the future.”


Netflix has yet to say whether the private mode will become a permanent feature, with the firm telling Gigaom, “We may not ever offer it generally.” However, Netflix has said that it will test it in different territories across the globe.


The feature is being tested across all of Netflix’s markets, and tests could go on for a few months, but not every user will have access to it. Cliff Edwards, the company’s new director of corporate communications and technology, said that a general roll-out will very much depend on how the feature performs in these tests. “We may not ever offer it generally,” he cautioned.


What do you think of #Netflix launching its new #PrivacyMode? Will you finally be able to watch those horrible b-movies guilt-free?