Company Profile Video Production

A company profile video is an excellent way to showcase your business, facilities, and employees. It can be used as an effective tool for everything from promotion and marketing to human resources.

Instead of pushing your potential clients and employees to peruse your website’s text and photos for information about your company, why not show them what you’re all about by producing an upbeat, engaging, and informative company profile video?

The video montage above features some of our recent company profile videos. If you’d like to see more, you can always check out our YouTube channel. There you can find several examples of completed projects and much more.

A company profile video way can be an effective means of conveying your workplace atmosphere by showcasing employee and client interactions. You can display anything from customer satisfaction to workplace amenities, or any other aspects you’re interested in illustrating – the possibilities are endless.

Include interviews within your company profile videos to generate a personal connection.

Company profile videos that include interviews are beneficial since they provide the viewer with insight into the employees and their views. Consider snippets from different employees with varying responsibilities within your company – this can achieve produce a well-rounded image of your business and what exactly your staff have to offer.

Put your best foot forward! Got a fun workplace? Why not show it off?

Including “fun” shots, such as employees joking or having fun, as just as important to your company profile video when portraying a welcoming and light workplace environment. Consider including some candid interaction or footage of your employees during downtime.

Finding it difficult to succinctly explain exactly what it is you do and what your business has to offer? Consider an exciting and upbeat company profile video that not only conveys all of the necessary information, but also informs the viewer. Contact us here at Keywest for your future video production needs!

Company Profile Video Production

Case Study: The Business Exchange

Keywest recently created a company profile video for The Business Exchange.

 The Business Exchange specializes in lead generation in the franchise and business opportunity industry in print, online, and in person. Founded by Pamela Labelle, the first issue of The Business Exchange came out in Toronto on November 1998. Frustrated with her search due to the lack of selection and brief descriptions of the classifieds, she started looking for a publication that specialized in businesses for sale. In her search she found nothing existed. There was suddenly a great opportunity staring at her in the face, and hence the idea of The Business Exchange was born. Today, The Business Exchange is a successful magazine that connects buyers and sellers of established businesses for sale, franchises for sale, and business opportunities. The Business Exchange is dedicated to being a great resource for entrepreneurs who are passionate about finding their perfect business opportunity.

Take a look at The Business Exchange’s Company Profile video:

The Business Exchange – Candid B-Roll

Pamela was looking for a video to not only explain, but promote her company, The Business Exchange. The final video discussed exactly what The Business Exchange is, and how it came to be. Pamela also addressed topics such as “Is print dead?” the benefits of free circulation, and making the transition into an online portal. The video touches upon the many uses that The Business Exchange has as well the advent of franchise shows and the company’s success with them.

The Business Exchange – Event B-Roll

In order to create an engaging and informative video, Keywest combined Pamela’s interview footage with related b-roll to further illustrate her points. In addition, we also utilized a mixture of candid b-roll shots as well as event footage from the actual franchise shows. The b-roll not only illustrates the work environment within The Business Exchange, but also the extent to which it has grown, expanding to large-scale trade shows and reaching many clients.

 

 

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Case Study: The Business Exchange